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What Subtle Changes Are Taking Place This Women’s Day in China?
👩 Breaking stereotypes of the Chinese word 妇女 fùnǚ (all married and unmarried women), stop using “girls’ day,” “queens day,” or “goddesses day” and return to the real meaning of International Women’s Day > celebrating the achievements of women and pushing for rights progress.
🪧A last-minute cancellation of a Hong Kong women’s rights protest ahead of Women’s Day reveals that the journey toward gender equality for Chinese women is still full of obstacles & challenges.
Chinese feminism is complex and contested, shaped by historical, political, and cultural factors, with competing interpretations and goals. While China’s feminist movement has been growing these years, the absence of women in the China Politburo for the first time in 25 years highlights the ambiguities of Chinese feminism.
Successful campaigns choose issues resonating with Chinese women, such as stereotypes of gender roles at work & family, empowerment, and appearance anxiety. NEIWAI’s video campaign depicts conversations between the body and oneself through dance, arousing attention around women’s feelings and external rules.
It’s also necessary to take concrete actions to support women’s rights instead of just empty slogans. Chinese consumers comment on Proya Cosmetics‘s collaboration with a law firm to provide legal advice services for people who suffer gender prejudice in the workplace, saying that they prefer such brands that do practical things to provide real support for women.
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