Eid Mubarak from Cherry Blossoms!

Eid Mubarak from Cherry Blossoms! ✨

As we celebrate this international festival, we are delighted to bring you a noteworthy brand localization initiative.

This week, CHAUMET unveiled its new Arabic logo, a creative collaboration with Qatar’s hashtag#M7 and the local Qatari graphic designer, Zainab AlShibani. This design merges the traditional Arabic art of calligraphy with modern aesthetics, symbolizing a perfect balance between tradition & innovation.

The term “حلية” (Helyah), meaning “ornamentation” or “earring,” inspires the decorative elements of the logo, reflecting the intricate beauty of both Arabic and Latin scripts. At Cherry Blossoms, we believe in the power of multicultural intelligence to connect with local consumers.

Bravo to Chaumet’s marketing teams! Wishing you joy this Eid. 🕌